“USA Luge is responsible for recruiting, developing, training, and supporting athletes to represent the United States at all levels of competition, including the Olympic Games. Most of our resources go to making the athletes and their sleds go as fast as possible, and we operate very lean on the marketing side. We needed help in creating a social media presence that went beyond just updating fans on race results. We needed help finding a consistent look and a consistent voice. Sitka helped us do both, and more.
Aside from creating visual templates for social media posts, creating posts, and working with USA Luge on a monthly posting schedule, Sitka also provided much-needed guidance. We did not have a LinkedIn account, which they created for us. They update the look of our social media channels on a regular basis. In short, Sitka serves as an additional staff member and has fully (and easily) integrated themselves into our operations.
We also received guidance and words of wisdom as we planned our first large social media advertising campaign surrounding the Lake Placid World Cup in December of 2023. This was uncharted territory and Sitka helped us navigate the waters in regards to messaging, placement, timing, and more.
It is also worth mentioning that the Sitka team responds quickly to requests and they are a pleasure to work with.”
Date: January 12, 2025 Contact: Lauren Howe, 978-400-3036, Team USA takes relay bronze Farquharson sixth in women’s singles race ALTENBERG, Germany—After a …
Date: January 11, 2025 Contact: Lauren Howe, 978-400-3036, Forgan and Kirkby win bronze medal in Altenberg World Cup Mueller and Haugsjaa sixth in …
Date: January 6, 2025 Contact: Lauren Howe, 978-400-3036, Fibre Glast and USA Luge extend partnership past Games in 2026 LAKE PLACID, N.Y.—USA …
Date: December 15, 2024 Contact: Lauren Howe, 978-400-3036, USA Fifth in Team Relay, Gustafson 12th as Austria Owns the Day OBERHOF, Germany—The …
Date: December 14, 2024 Contact: Lauren Howe, 978-400-3036, Forgan and Kirkby Win Bronze in Oberhof Doubles World Cup Farquharson fifth in women’s race …
Date: December 7, 2024 Contact: Lauren Howe, 978-400-3036, Sweeney Places Fourth in Igls World Cup IGLS, Austria—Team USA’s Emily Sweeney just missed a podium …
Date: November 30, 2024 Contact: Lauren Howe, Phone 978-400-3036, USA Luge kicks off World Cup season with two medals Gold for …
Date: October 24, 2024 Contact: Lauren Howe, Phone 978-400-3036, MEDIA ALERT: Media Accreditation for 2026 Milano Cortina Winter Games Now Open …
Date: October 15, 2024 Contact: Lauren Howe, Phone 978-400-3036, Hughes elected President to USA Luge Association Executive Board Hughes succeeds Erin …
Date: September 13, 2024 Contact: Lauren Howe, Phone 978-400-3036, West Takes 12th USA Luge Start Championship Title Britcher wins championship …